EDITORIAL STRATEGIST
ELIZABETH ROSSELLE
I started out as a writer, which I’m pretty sure means I’ll always care an unreasonable amount about a good sentence. Somewhere along the way, I became just as interested in everything around the words: the idea, the positioning, the audience, the platform, and what makes something worth paying attention to in the first place.
Today, I’m Director of Three Word Agency and Founder & Editorial Director of Des Res, an independent platform exploring architecture, design and ways of living across Bali and Southeast Asia.
My work sits somewhere between editorial strategy, creative direction and publishing. I’ve developed long-form editorial projects for global brands including Autodesk, worked across technology, design, travel and the built environment, and built Des Res from an idea into a publication now surfaced by Google and AI platforms for the subjects it was created to cover.
I love stories, but more than that, I like figuring out what’s interesting, what’s worth saying, and the smartest way to put it into the world.
Based in Bali. working across Southeast Asia and internationally.
Client engagements are undertaken through Three Word Agency.